by Anna Norriss | Nov 9, 2023 | Email marketing, Tech
In the world of email marketing, email automation is a game changer. It’s not just a tool; it’s a strategic powerhouse that has revolutionised how businesses connect with their audiences. Automation will transform your marketing and boost business growth....
by Anna Norriss | Oct 5, 2023 | Email marketing
This isn’t a surprise – I’m a BIG fan of email marketing. The big surprise to me is that so many people aren’t. I’ve been in marketing for many years, in many industries and there’s no better marketing channel that consistently delivers such a good return of...
by Anna Norriss | Sep 7, 2023 | Content, Email marketing
Something I see my clients struggle with is consistency, especially with their marketing. How do you create engaging content consistently? If you’re an ‘older Millennial’ like me, before Gen Z but after Gen X, you probably didn’t grow up with the digital...
by Anna Norriss | Aug 2, 2023 | Email marketing, List Building
Lead generation is a crucial aspect of achieving sustainable growth and success. It’s not just a buzzword; it’s how you grow as a business. Lead generators attract and nurture potential customers, and can make all the difference in converting them into loyal advocates...
by Anna Norriss | Jul 4, 2023 | Email marketing
In the fast-paced digital world, businesses need more than just marketing tactics to thrive. They require a well-crafted strategic marketing plan that ensures long-term success. But what is strategic marketing? While individual tactics may yield short-term results,...